Michael Berliner

About Michael

Michael Berliner is a seasoned growth strategist and advisor with a proven track record of driving revenue and scaling businesses across a variety of industries. With expertise in marketplace, subscription, education, and health-focused products, Michael has led transformative growth strategies that blend marketing and product functions to unlock new levels of success. He is passionate about creating innovative growth systems tailored to each business's unique needs, whether it’s achieving profitability, scaling to acquisition, or securing successful funding rounds.

Michael’s diverse experience spans spearheading product-led growth initiatives at Calm, driving MasterClass’s revenue run-rate into the hundreds of millions, and implementing strategies that have powered early-stage startups through growth challenges to measurable milestones. His focus on aligning product and marketing growth functions has made him a sought-after expert for businesses aiming to maximize impact and scalability.

Michael's Experience

Michael began his career as a Mechanical Engineer at General Electric, where he contributed to prototyping and performance analysis as part of GE’s forefront LEAN team. Transitioning into strategy roles, Michael worked at Accenture as a Strategy Analyst, specializing in pricing, growth strategy, and corporate technology investments. He later joined Bazaarvoice as a Strategy Consultant, launching new consulting services and methodologies in B2B SaaS.

His pivot to growth leadership began with roles such as Sr. Growth Marketer at LawnStarter, where he developed and scaled supply and demand channels for a marketplace platform. As Sr. Product Manager at DOSH, he focused on user monetization and product innovation before taking on the role of Principal Product Manager at MasterClass, where he oversaw pricing, conversion optimization, and A/B experimentation to scale the platform’s success. At Calm, Michael served as Lead Product Manager, building product-led growth strategies that significantly accelerated customer activation and overall business impact.

Currently, Michael advises and mentors companies like Reality AI, Chipper, and Seminary Now, offering expertise in product growth, channel validation, retention, and roadmap prioritization. He brings a wealth of knowledge from his roles leading growth in e-commerce, SaaS, and marketplace businesses.